HomeNichesBeauty SalonSocial Media Content Kit
1 / 4

Beauty Salon

Social Media Content Kit

You know social media matters for the salon. Clients in your area check Instagram before they book a lash consult, compare salons on Google before a first-time facial, and ask Facebook groups for bridal recommendations. The salons that show up consistently stay front of mind when someone decides it's time for a new brow home or a regular facial rhythm. But between lash sets, patch tests and wedding mornings, writing a post is the last thing on your list. This kit removes that problem. You get 65 ready-to-edit captions covering the work you actually do — lashes, brows, waxing, facials, massage, nails and spray tans — plus 10 fully scripted Reels, a 4-week posting calendar, bio and DM templates, and a localisation worksheet. Non-injectable scope is locked. No anti-ageing or clinical-outcome claims (MHRA/ASA-regulated), no filtered before/after, and every relevant caption references patch-test protocol. Fill in your details once. The whole kit adapts to your area, your pricing, and your team's qualifications.

Digital downloadBest used in Microsoft ExcelInstant access
65 ready-to-edit captions — organised by topic: lashes, brows, waxing, facials, body treatments (massage + spray tan + nails), trust and credentials, local and community, services, rebooking and reviews
4-week posting calendar — a day-by-day schedule that tells you exactly what to post and when
Localisation worksheet — fill in your salon name, area, qualifications, pricing, patch-test policy, and contact stack once; personalise every caption instantly

In the pack

What's included

  • 00 Start Here
  • 01 Strategy Guide
  • 02 Caption Library
  • 03 Seasonal Hooks + Bios
  • 04 Templates + DMs
  • 05 Stories + Reels
  • 06 Cheat Sheet + Platform Notes
  • 07 Posting Calendar
  • 08 Scripted Reels
  • 09 Localisation Worksheet
  • 10 Photo Checklist + Rescue Guide
  • Master PDF
  • Master DOCX

Sample pages

Social Media Content Kit — sample document pages

Frequently Asked Questions

How do I receive Social Media Content Kit?

After payment, a confirmation email with your secure download links is sent to your checkout email within a few minutes. If you don’t see it, check your spam folder. You can also recover downloads later at yourlaunchkit.co.uk/downloads using your order ID and email.

Can I edit these files?

Depends on the product and file type. Check the badges and description, then review before live use.

Is this legal or tax advice?

No. LaunchKit products are practical business resources. Review against your own circumstances.

Complete your toolkit

More for Beauty Salon

Pricing calculator

Startup Guide

Setting up a beauty salon involves licensing requirements, insurance for each treatment you offer, and the admin of managing therapists whether employed or self-employed. This guide walks through business registration, local authority licensing, public liability and treatment insurance, HMRC obligations, and the operational groundwork — from pricing your treatment menu to managing retail product margins and retaining clients from day one.

£4.99View →
Business documents

Business Documents — Standard

Your beauty salon clients expect a professional welcome — consultation cards, consent forms, aftercare sheets, patch-test records, GDPR notices. Cobbling these together from salon forums or generic templates wastes time and sends mixed signals before the first treatment. A consistent paper trail is what separates a professional from a hobby. This Standard pack delivers the 18 documents a beauty salon actually uses week to week — Client Registration, Medical History Screening, Consent Liability Waiver, Patch Test Record, Treatment Record Card, Aftercare Instructions, Service Agreement Terms, Cancellation Refund Policy, Complaint Feedback Form, plus GDPR Privacy Notice, Marketing Consent Form, Accident Incident Report, Staff DBS Vetting Record, Staff Supervision Appraisal, Employee Contract Template, Daily Salon Checklist, Gift Voucher Referral Terms and Business Insurance Declaration. Each PDF carries a fillable header — type your business name and trading details once, then print or save. UK-specific terminology, A4 print-ready, no Canva and no monthly software. Built for sole-trader and small-firm UK beauty salons who want one consistent paper trail across every job.

£11.99View →
Business documents

AI Copy Kit

A beauty salon business depends on communication — first-enquiry replies, patch-test reminders, booking confirmations, rebooking nudges, review requests, social posts. Writing each one fresh is exhausting, and the result is inconsistent tone across your client touchpoints. This AI Copy Kit gives you 120+ ready-made messages, prompts and templates written specifically for UK beauty salons. Four components: an AI Copy Kit Main with 30 structured playbooks for every communication scenario from first enquiry to final invoice follow-up; Copy Banks for quick-grab messages by situation; Email Templates for client onboarding, job completion, payment reminders and seasonal promotions; and an Automation Guide showing how to use the templates with AI tools, including reusable prompt formulas for any future message — covering first-enquiry replies, patch-test reminders, booking confirmations, rebooking nudges and review requests. Editable DOCX plus PDF reference copies. UK-specific tone. Copy, customise, send.

£14.99View →